Wednesday, November 25, 2009 at 3:24PM what the audience doesn't want - part one
• presenters that give too much information
• for presenters to read out slides
• arrogant presenters
• inauthentic people
• blasé presenters
• too intense
• monotone presenters
• To be read to
• To be patronised by the presenter
• inexperienced
• too much material that you feel overwhelmed
• for the audience to lose concentration or get bored
• I, as an audience member don’t want to be picked on by the presenter
• presenters talking too fast
• don’t want the presenters to be artificial or too slick
This is gathered from people doing my courses. It’s not conclusive but I think its a helpful place to start thinking about what the audience needs. For me, it shows that the audience wants a real person who is authentic rather than a slick perfect presenter. (thank goodness)
This week I’ve been reading “Why Should Anyone Be Led by You” by Goffee and Jones and they talk about the follwers needs (if you have leaders you have followers) that fall into four categories.
authenticity, significance, a sense of excitement and to feel part of a community
That ties in with the idea of creating a sense of belonging in the audience when we speak, a sense of being really ourselves and the excitement of being in the moment.
Of course that asks questions about authenticity and what the audience really wants which I will explore in later posts.

Reader Comments (1)
thanks a lot dear, im very interesting for your article. im very impresing for this :)
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